It does not come as a surprise because the company that was the second most hit after Mahindra and Mahindra was Tata Motors. Four out of the 10-12 of the SUVs that have been impacted belong to Tata Motors. Tata Sumo, Tata Safari, Tata Sumo Grande and even the Aria will be impacted because of the 3 percentage point additional excise duty hike.
According to the Budget 2013-14, SUVs will be charged additional tax on three parameters. Vehicles above 4 metres or above a ground clearance of about a 170 millimetres and having an engine capacity of 1.5 litres would be subject to the excise duty hike.
Tata Motors spokeperson informed that the company had taken the SUVs issue in hand and will, going forward, look at reducing the overall cost of ownership of the vehicles by giving a better mileage.
Their thinking is that while the consumers may have to shell out more upfront because of the 3 percentage points additional excise duty hike the overall cost of running the vehicle should be lower.
Last week M&M had informed CNBC-TV18 that they are set to overhaul the SUV portfolio to meet the parameters outlined in the Budget. However reengineering models will take time because it depends on which of the categories that they would really look to sort of curtail the overall length which as per the definition is 4 meters.
It is yet to be seen how Tata Motors carves its approach for revamping its SUV portfolio.
Must read: Excise duty hike on SUVs to stay, M&M to overhaul portfolio
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